Nasty. Just Plain Nasty

“Now you can top off your dessert with your favorite soda flavors!” declares the ad for A&W, Dr Pepper and Crush soda “dessert toppers” on top.

“OR! you can top off your meats with your favorite soda flavors!” suggests the ad for barbecue sauces on the bottom.

Why am I suspicious that the dessert toppers and barbecue sauces are the same thing in two (slightly) different packages?