Why Tumblr is the best RSS reader

I use Google Reader like most RSS subscribers. But you know what? Tumblr’s better. (Added: I know Tumblr’s not a true RSS reader. Stick with me.) Here are five reasons:

No “unread” counts
I hate watching the number of unread items pile up until it hits “1000+.” Dave Winer thinks that’s the wrong way, too. It bugs me so much, I asked Aardvark for suggestions for a Google Reader-like without the unread count and got the reply “get over it.” Guess what Tumblr doesn’t have? I can start at the most recent and go until I start seeing stuff I’ve already seen or until I’m bored.

Everything gets mixed together
In both Google Reader and Tumblr, I subscribe to a huge range of things: politics, media, technology, funny, interesting, people I know. In Google Reader, even though I don’t have to, I segregate different stuff into different folders. But on Tumblr, that’s not even a possibility. So I’ll get some hilarious 4Chan joke right after photos of pelicans covered in BP’s oil. Believe me, way better than slogging through a bunch of tech blogs.

Commenting is just like blogging
When I pursue my feeds in Google Reader and something pisses me off so much that I am forced to spew Internet-troll rage inspires me to respond, that comment is often buried in Google Reader. But on Tumblr, if I have something to say, I can hit the “reblog” button, write as much or as little as I’d like and publish it to a blog. My blog.

Subscribing isn’t a commitment
Even though it’s not, subscribing to a feed in Google Reader feels like a commitment; suddenly I’ve just added 10 more unread items and a new feed to to categorize and prioritize. But when I land on a Tumblr blog, I almost always subscribe. It’s not going to add a bunch of new unread items to my reader, I don’t have to figure out where it fits in my folder scheme. If the blog becomes bothersome, I can unsubscribe easily.

Everything’s a full feed
I never, ever have to leave Tumblr’s dashboard to read the rest of something, which streamlines my reading a lot.

I’d miss some of Google Reader’s functionality (e-mailing and saving items in Pinboard, for instance), but if I could move all my non-Tumblr feed to my Tumblr dashboard, I think I would.

Metaphor: aging virgin

An aging virgin
Merlin Mann writing on Kung Fu Grippe about the thought process behind the decision to pull full-content RSS feeds from TheAtlantic.com during a redesign

This reeks of the same bush-league decision-making that hobbled Hulu, gets music fans sued, and keeps high-quality content locked in a tower like an aging virgin — too special to be manhandled by the riff-raff who are reluctant to pony up the lavish dowry that was the fashion fifty years earlier.

Update
The Atlantic’s James Fallows says the lack of content in the RSS feeds was a bug in the new CMS.